Auteur : Seb Murray
Date de l'info : 5 février 2015
Big data has driven new career prospects and given companies a competitive advantage. Now it is getting a masters treatment at the world’s top business schools, which are partnering with big business to deliver an education in innovation.
McMaster University’s DeGroote School of Business in North America became the latest to bank on data, with the launch of a new Executive MBA degree focused on big data and strategy.
DeGroote is partnering with computer technology giant IBM, Canada’s fifth largest chartered bank by deposits CIBC, and sports media company theScore to bridge the gap between data analysis and corporate strategy.
This EMBA in Digital Transformation, mooted as the first of its kind in the world, will be taught in Canada and in tech innovation centre Silicon Valley in California.
DeGroote hopes to position students to further their careers as mid and senior level executives in companies that see the value-creating potential associated with digitally-driven innovations, tech and big data insights.
Len Waverman, dean of DeGroote School of Business, said the university wants to ensure its graduates have the skills and abilities to manage effectively in the 21st century.
The EMBA will rely on industry partners to help guide the curriculum and provide experts for classroom teaching.
Sal Vella, vice president of cloud foundational services at IBM, said big data is organizations’ newest and most valuable natural resource. “Enterprises across all industries are under increased pressure to extract new insights from the explosion of available data,” he said.
“Critical to that effort is the development of business leaders who are skilled in analytics.”
Business schools believe data analysis skills will be essential for the modern international manager, a view shared big corporations.
Brian O’Donnell, chief data officer at CIBC, said that the financial services group’s goal is to contribute to the development of a new crop of digitally-literate managers.
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