Why Smart Data Is The Future Of Loyalty Programmes

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Cet article a été vu (866) fois.
Source : www.cmo.com
Auteur : Martin Meyer-Gossner
Date de l’info : 26 janvier 2015

skyIf you love shopping, you probably participate in many loyalty programmes. They connect you to brands and their promotions, and hopefully leverage your product or service affinity towards companies. Their strategy is similar. Companies and brands want to generate customer …

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